Quality content from influencers translates into high-performing ads on TikTok and Instagram. It's not hard to find brands that use influencer content in social media ads. However, how quickly you can turn influencer content into ads depends on several...
Understanding affiliate and ambassador programs Before setting up an ambassador program on Instagram, it's essential to differentiate between two key concepts: affiliate and ambassador programs. Affiliates are generally influencers who promote your brand or products in exchange for a commission on each sale or lead generated. In...
Influencer marketing is an essential part of any digital strategy for brands, especially on platforms like TikTok. Today, we're sharing four examples of how TikTok Spark Ads and influencer collaborations can deliver impressive results for your brand. The benefits of collaborating with micro-influencers...
Today, brands need a large amount of high-quality content to reach consumers on social networks. Both user-generated and brand-created content are valuable, but developing them can be difficult. This article explores the debate between user-generated content...
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